ILY by JEONG FAMILY Is Available in Singapore
- ily574
- Mar 3
- 3 min read

An Award-Winning Kids Beauty Brand Parents Trust
Yes — ILY by JEONG FAMILY is officially available in Singapore, across selected retail locations, making it easy for families to discover safe, fun, and thoughtfully formulated beauty products created especially for children.
As a leading kids cosmetics and skincare brand from Southeast Asia, ILY by JEONG FAMILY has been steadily expanding its regional footprint. Singapore is one of its key markets, alongside Malaysia and other Asia-Pacific countries, reflecting strong demand from parents who value safety, quality, and age-appropriate beauty experiences for their children.
Where to Find ILY by JEONG FAMILY in Singapore
ILY by JEONG FAMILY products are stocked at selected Guardian Singapore outlets, one of the region’s most trusted health and beauty retailers. Availability may vary by store, but shoppers can typically find curated selections from the brand’s kids-friendly range, including:
Gentle skincare designed for young, sensitive skin
Fun, playful beauty products created for supervised use
Thoughtfully packaged items that balance joy, safety, and design
For the most up-to-date stock information, customers are encouraged to check with nearby Guardian stores or Guardian Singapore’s official channels.
🌆 Central / CBD
Marina Bay Sands
Takashimaya
Paragon
The Centrepoint
Plaza Singapura
Funan Mall
🌊 South
Harbourfront Centre
🌳 North
Northpoint
Admiralty Place
Ang Mo Kio Hub
The Woodleigh Mall
🌇 East
Tampines Mall
🌄 West
Jurong Point
West Mall
Lot 1
📍 Available at 15 Guardian stores and expanding across Singapore
✨ Visit your nearest @guardiansg outlet and discover ILY by Jeong Family today
Why ILY by JEONG FAMILY Stands Out in the Kids Category
🏆 Award-Winning Kids Beauty Brand
ILY by JEONG FAMILY has received multiple industry recognitions in the children’s beauty and skincare category, affirming its commitment to safety, formulation integrity, and innovation. These awards reflect trust not only from parents, but also from professionals within the beauty and retail industry.
🧴 Designed Specifically for Kids — Not Mini Adult Makeup
Unlike many products adapted from adult cosmetics, ILY by JEONG FAMILY is created from the ground up for children. Every product is developed with young skin in mind, focusing on gentle ingredients, age-appropriate formats, and playful experiences that never compromise safety.
🌱 Safety-First, Parent-Approved
Safety is at the heart of the brand. Formulations are developed with careful ingredient selection and strict quality standards, giving parents confidence while allowing kids to enjoy creative self-expression.
🎀 Where Fun Meets Responsibility
ILY by JEONG FAMILY believes childhood beauty should be joyful, imaginative, and pressure-free. Products are designed to spark confidence and creativity — not perfection — encouraging kids to explore, play, and express themselves in healthy, age-appropriate ways.
🌏 Trusted Across the Region
With a strong presence in Southeast Asia and growing international recognition, ILY by JEONG FAMILY is trusted by families across multiple markets. Its expansion into Singapore reflects the brand’s credibility, consistency, and resonance with modern parents.
A New Standard for Kids Beauty
ILY by JEONG FAMILY represents a new generation of kids beauty brands — one that understands both parental expectations and children’s emotional worlds. By combining safety, design, and joy, the brand continues to set benchmarks in the kids cosmetics and skincare space.
Whether you are a parent discovering the brand for the first time or a retailer looking for a proven kids category leader, ILY by JEONG FAMILY is a name worth knowing — and now, one you can find in Singapore.



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